Marketing Your Home in Coto De Caza To Make It Stand Out!

Today, marketing your home in Coto De Caza using the newest digital marketing methods will give you the edge. It will also set your home apart, which will allow you to sell more easily.

Real estate marketing is changing in a big way today; gone are the billboards, the printed ads showing off your house and the direct mail.

It just doesn’t work like it did in the past.

Those who live in Coto de Caza know that their houses have a lot going for them because they are located in one of the most expensive and historic parts of Orange County.

Apart from luxury living, there are other exciting opportunities such as hiking, horse trails, parks, and pools. The question though is how to make your home stand out from the rest.

4 Ways to Increase Interest in Your Home


Sometimes even the most quality items can cause a home to look cluttered. Solid advice for marketing your home in Coto De Caza is to look at your house from the buyer’s eyes. Too many items can make spaces look and feel cramped.


Today, adding extra colors is considered as neutral when they work well in a setting. However, many times, the appeal of a house deteriorates when there are overly bright colors. Go with warm and inviting colors rather than striking ones.

This includes the outside of your home. Getting the best first impression means giving the outside a fresh paint job. This cleans and modernizes your home from the first moment they lay eyes on it.

If you want to change colors completely, you can even try the virtual paint programs. Many paint manufacturing websites have them for free use.


Sometimes, even colors can be overlooked if there are art pieces placed in strategic areas throughout the home. Many people find themselves being “warmed” to a house by the lovely artwork. They start imagining the artwork in their new home, your old one!

Use art to its full advantage, mixing themes and styles. The appeal to the eye often causes more interest toward your home.

If you do not own a lot of artwork, and you want to buy some, you should ask for assistance from your realtor to know where and how to place it. Keeping it classy and appealing and making sure that you will want it to go in your new home is a good guideline to follow while you’re making your selections.


People who do research home staging tips claim that odd numbers make a better sale than even numbers when considering item placement. It’s hard to believe because most items come in even numbers. However, research shows that the eye is more attracted to an odd number of arrangements in the house.

Lighting is extremely important when it comes to staging, remember that some buyers will hit the streets to view your home and neighborhood at night. Installing light fixtures to enhance the ambiance of the home and modernize the exterior of the house in the day can do wonders!

What Marketing Your Home in Coto De Caza With Us Entails

  • Excellent home staging where we will make your home a space that people will want to live in. Through restyling, organization and top interior designs, we will create the most appealing version of your home for potential buyers.
  • Application of Drone videography which will show your entire property, showcasing the buyer the neighborhood in which they will live and offer valuable insights on what it will be like to live in your old home.
  • Real estate photography will allow buyers to imagine themselves living in their new house via high-quality photography.
  • 3-D tours will be created for buyers to “walk” through their new home and connect with it digitally.
  • Marketing on social media which will give your home exposure to a much larger audience.
  • Optimization of Trulia, Zillow, Redfin, and Realtor which is where most people are looking for property online.

Marketing your home in Coto De Caza can ease things up a great deal if you are in the best hands possible; ones that will solve your every problem and question.

We’ll help You!

If you want to market your home and you need more tips, feel free to call us at

949-350-0146 or you can email us too at Selling and marketing your home in Coto De Caza can be easy with the Kovacs team on your side!

4 Tips on Marketing Your Home in Rancho Santa Margarita

There are few things more important when selling a house than learning about marketing your home in Rancho Santa Margarita. Properly marketing your house is a game changer. A good marketing campaign can have your property sold in days instead of months!

We’ve compiled a few tips to help you get started in the right direction.

Get Online

It is said that up to 90% of all home buyers research homes online before ever going out and looking at one. It has been admitted by the online viewers that if a home’s online presence is weak, they won’t ever go to view it in person. That is nine out of 10 people you’re missing out on if you’re listing is not online!

What’s worse, if your listing is up but looks bad, those same nine people will move past your listing. You need to make sure that your listing has well-done pictures, and at least 6 or more to properly showcase the high points of your home.

One thing you need do is to make sure that you find a realtor that knows what they’re doing in when marketing your home. While interviewing realtors, it’s not a bad idea to check out their other listings to see what they’re doing for other clients.

Social Media Is Your Friend

Facebook is definitely the heavy hitter as far as social media is considered, especially for putting your listing up and spreading the word to people you may know that are looking for a new home. The reason that it is better than other forms of social media is that there isn’t a character count that you have to stay under and since it has been around so long almost everyone has it!

One tool that some people have incorporated in their posts is taking a video of their home and the environment to better give buyers an idea of the home and people in the neighborhood. It is successful because it personalizes the home by showing them the neighbors they’ll be living with and the cool things there are to do in the area. An exceptional video shows the home, the neighborhood, and things around the area that your family enjoys doing.

Always Be Accessible

Marketing your home in Coto De Caza is all about being accessible. So try to have your property fixed up and show ready at least during the daylight hours. This is crucial because the job market is changing and people are now becoming available at times that they weren’t able to be in years past. Being able to show your home off at virtually anytime makes you a huge threat to any competing houses in town.

We aren’t trying to push for you to be able to show your home in the middle of the night, but being more available than everyone else will do worlds of good for your selling speed.

Following Your Agents Advice

Let’s be honest; everyone wants to get a real estate agent to help them market and sell their home until they give you unpopular advice. This can come in many shapes or forms. Often your home needs to be fixed up, whether that means repaving your driveway or fixing up some structural damage. This is going to cost you some money to fix, which no one wants, but it will make you more money when you find the right buyer, and they aren’t deducting from your price for repairs that need to be done.

Another unpopular piece of advice to follow is getting rid of your prized possessions. The fact is that many people don’t like the same things that you might, and seeing a home covered in (sports décor for example) can be an instant turn-off. The worst part is that your home may have everything that they are looking for, but the decorations of your home have them making excuses as to why it won’t work out.

our realtor isn’t trying to get you to throw everything you love away just to sell your home, but packing it up in order to make a sale isn’t a bad idea. The personal touch here and there is great, but follow the advice on what your realtor thinks should stay and what should go because they are only doing it for your own good.

We Want to Help!

Call The Kovacs Connection at 949-350-0146 or email us at and we can help make your dream a reality. Marketing your home in Rancho Santa Margarita is what we do, and we will have your home featured the way it deserves to be!