4 Tips on Marketing Your Home in Rancho Santa Margarita

There are few things more important when selling a house than learning about marketing your home in Rancho Santa Margarita. Properly marketing your house is a game changer. A good marketing campaign can have your property sold in days instead of months!

We’ve compiled a few tips to help you get started in the right direction.

Get Online

It is said that up to 90% of all home buyers research homes online before ever going out and looking at one. It has been admitted by the online viewers that if a home’s online presence is weak, they won’t ever go to view it in person. That is nine out of 10 people you’re missing out on if you’re listing is not online!

What’s worse, if your listing is up but looks bad, those same nine people will move past your listing. You need to make sure that your listing has well-done pictures, and at least 6 or more to properly showcase the high points of your home.

One thing you need do is to make sure that you find a realtor that knows what they’re doing in when marketing your home. While interviewing realtors, it’s not a bad idea to check out their other listings to see what they’re doing for other clients.

Social Media Is Your Friend

Facebook is definitely the heavy hitter as far as social media is considered, especially for putting your listing up and spreading the word to people you may know that are looking for a new home. The reason that it is better than other forms of social media is that there isn’t a character count that you have to stay under and since it has been around so long almost everyone has it!

One tool that some people have incorporated in their posts is taking a video of their home and the environment to better give buyers an idea of the home and people in the neighborhood. It is successful because it personalizes the home by showing them the neighbors they’ll be living with and the cool things there are to do in the area. An exceptional video shows the home, the neighborhood, and things around the area that your family enjoys doing.

Always Be Accessible

Marketing your home in Coto De Caza is all about being accessible. So try to have your property fixed up and show ready at least during the daylight hours. This is crucial because the job market is changing and people are now becoming available at times that they weren’t able to be in years past. Being able to show your home off at virtually anytime makes you a huge threat to any competing houses in town.

We aren’t trying to push for you to be able to show your home in the middle of the night, but being more available than everyone else will do worlds of good for your selling speed.

Following Your Agents Advice

Let’s be honest; everyone wants to get a real estate agent to help them market and sell their home until they give you unpopular advice. This can come in many shapes or forms. Often your home needs to be fixed up, whether that means repaving your driveway or fixing up some structural damage. This is going to cost you some money to fix, which no one wants, but it will make you more money when you find the right buyer, and they aren’t deducting from your price for repairs that need to be done.

Another unpopular piece of advice to follow is getting rid of your prized possessions. The fact is that many people don’t like the same things that you might, and seeing a home covered in (sports décor for example) can be an instant turn-off. The worst part is that your home may have everything that they are looking for, but the decorations of your home have them making excuses as to why it won’t work out.

our realtor isn’t trying to get you to throw everything you love away just to sell your home, but packing it up in order to make a sale isn’t a bad idea. The personal touch here and there is great, but follow the advice on what your realtor thinks should stay and what should go because they are only doing it for your own good.

We Want to Help!

Call The Kovacs Connection at 949-350-0146 or email us at Debrakovacs@cox.net and we can help make your dream a reality. Marketing your home in Rancho Santa Margarita is what we do, and we will have your home featured the way it deserves to be!